Hercules World Premier Media Coverage, New York City (1997)

The Walt Disney Company through a party of Olympian proportions to celebrate the Release of Hercules.  The 3-day long event ran June 13-15, 1997, and included festival entertainment in the streets of Manhattan.  Including the Main Street Electrical Parade rolling through Times Square.  Disney CEO Michael Eisner was there along with Rudy Giuliani, Robin Roberts and a group of World Class athletes know for their Herculean efforts.  The premier took place in the newly renovated New Amsterdam theater in New York’s times square.  This media footage includes B-Roll provided to local broadcasters for covering the events.