At the 2019 D23 Expo, Ann Morrow Johnson, Executive Producer and Creator of the Star Wars Galactic Starcruiser, revealed Disney’s most ambitious immersive experience. The Galactic Starcruiser promised an all-new way to experience the Star Wars universe, combining storytelling, role-playing, and luxury accommodations into a two-night interactive adventure.
The Vision Behind the Galactic Starcruiser
According to Ann Morrow Johnson, the Galactic Starcruiser experience was designed to transport guests into a galaxy far, far away. Unlike any other Disney resort experience, guests would participate actively in a multi-day story. The ship, known as the Halcyon, allowed guests to engage with characters, explore the ship’s secrets, and decide their fate within the narrative.
Immersive Storytelling Redefined
During her D23 presentation, Johnson highlighted the groundbreaking nature of the Galactic Starcruiser. Every guest interaction, from lightsaber training to exploring Batuu at Star Wars: Galaxy’s Edge, was designed to feel authentic. The experience blended Disney Imagineering’s expertise in storytelling with state-of-the-art technology, ensuring no two voyages were the same.
