In a surprise event on Thursday, Lucasfilm launched its Imperial March Star Wars celebration at the Empire State Building in New York City. This month-long tribute to galactic villainy is packed with action figures, apparel, collectibles, and moreโall leading up to May the 4th, Star Wars Day.
The celebrationโs kickoff featured a showcase of new Star Wars merchandise, highlighted by Hasbroโs Force Nโ Telling Vader, additions to The Black Series, and plenty of surprises for fans of the galaxyโs most iconic villains.
Hasbro Reveals and Exclusive Collectibles
One of the main highlights of the day was the official unveiling of several new Star Wars products. Collectors and fans got their first look at:
- Force Nโ Telling Vader โ A fun and interactive Darth Vader figure
- New characters in Star Wars: The Black Series
- Limited-edition collectibles and exclusive apparel
- Themed accessories featuring your favorite dark side icons
This reveal marks the beginning of a full month of villain-focused releases as Star Wars fans continue to โMarch to May the 4th.โ
A Star Wars Light Show Above New York City
As the sun set, the Empire State Building transformed into a Star Wars spectacle with a dynamic light presentation. Villains like Darth Vader and Thrawn, legendary ships, and unforgettable scenes from the saga were projected across the towering landmark.
The celebration reached its apex with a surprise appearance by the Chosen One himself. Anakin Skywalkerโdelighting fans in attendance and online.
Just the Beginning of Imperial March
As Count Dooku might say, this was only the beginning. Throughout the month of March, Lucasfilm will continue rolling out exclusive merchandise. Along with announcements, and fan experiences that dive deep into the legacy of Star Wars villainy.
Whether youโre a collector, a fan of the Sith, or just here for the lightsabers, Imperial March Star Wars celebrations promise unforgettable moments all the way to May the 4th.
[โฆ] for its iconic skyline and last week, this famous horizon took on a new and electrifying energy as Star Wars took over the Empire State Building. Among the spectators basking in the glow of this galactic surprise, none were more captivated than [โฆ]