Step Into the Marvel Multiverse Like Never Before
Marvel Studios and ILM Immersive have officially announced What If…? – An Immersive Story, the first-ever interactive Disney+ Original story created exclusively for Apple Vision Pro. Fans will soon be able to step inside the Marvel Multiverse and experience a unique, narrative-driven adventure in mixed reality.
Inspired by the acclaimed Disney+ animated series What If…?, this hour-long immersive experience transforms your environment as you navigate parallel realities and come face-to-face with Multiversal variants of Marvel heroes.
A New Way to Experience the MCU
“This experience kicks the door open to the Marvel Universe,” said director and executive producer Dave Bushore. “It’s a glimpse of what I’ve been waiting for my whole life.”
Fans will take on the leading role in the story, learning the mystic arts, mastering the Infinity Stones, and interacting with iconic Marvel characters in a world that blends augmented and virtual reality. This revolutionary experience uses the spatial computing power of Apple Vision Pro, allowing fans to use their eyes and hands to explore and engage with stunning environments and spatial audio.
Beyond the Watcher: You Are the Hero
“‘What If…?’ has always been about realities yet to be conceived,” explained executive producer Brad Winderbaum. “This immersive story takes it a step further. You’re not just watching — you’re participating.”
With immersive storytelling and visual effects, What If…? – An Immersive Story offers fans a front-row seat to breathtaking scenes across time and space. Locations range from mystical dimensions to reimagined MCU landmarks.
A Groundbreaking Leap in Marvel Storytelling
“This is truly groundbreaking and unlike anything we’ve done before,” said Jamie Voris, EVP and Chief Technology Officer at The Walt Disney Studios. “It’s an exciting new way to become a part of the MCU through a deeply emotional and compelling story.”
The experience will debut soon as a new app on Apple Vision Pro. Stay tuned to Marvel.com and Disney+ for the latest updates and behind-the-scenes looks at this cutting-edge Marvel adventure.
