Today’s the day! The Disneyland 70th Anniversary Celebration has officially expanded beyond the park and into homes around the world with the launch of the Disneyland 70th
Merch collection on DisneyStore.com. Whether you’re planning your next visit or celebrating from afar, this lineup is packed with collectibles and apparel that span seven decades of Disneyland history.
Disneyland Resort’s 70th Anniversary celebration began on May 16, 2025, and will continue through summer 2026. As part of the festivities, four new merchandise collections have debuted—each offering something special for fans of all ages. And the best part? This is only the beginning.
What’s in the Disneyland 70th Merch Collection?
Let’s break it down. These are the core collections now available or coming soon:
Celebration Collection (Available Today, June 9, 2025)
This vibrant, colorful line is a nod to classic Disney Parks style. From bubble wands with interchangeable hats to all-new apparel and accessories for kids and adults, this collection captures the spirit of the park. You’ll also find limited-edition Loungefly backpacks and new Dooney & Bourke handbags that feature updated Disneyland iconography.
Walt Disney Nostalgia Collection (Drops June 11, 2025)
This line honors the man who started it all—Walt Disney. Featuring iconic quotes and nostalgic memorabilia, this collection brings you closer to Walt’s original vision. Some items are even inspired by objects found on Walt’s actual desk.
Castle Collection (Drops June 16, 2025)
Inspired by Sleeping Beauty Castle, this regal collection includes pixie-dusted apparel and 70th anniversary jewelry from Rebecca Hook. Perfect for any Disney fashionista, this line makes a statement whether in the park or at home.
Mickey Mouse & Maps Vault Collection (Drops June 23, 2025)
“Mickey Mouse & Maps Chapter” celebrates vintage park maps. More drops from the Vault are planned throughout the year.
Disneyland Resort Vault Collection (Drops June 30, 2025)
The Vault Collection pays tribute to the early years of Disneyland. The “Replica Chapter” features retro-themed designs,
Jewelry, Accessories, and Collectibles
Exclusive to the 70th celebration are items from Bulova and Pandora. The Bulova pocket watch features a gold-plated Sleeping Beauty Castle design and comes in a black collector’s box. Pandora is releasing new charms inspired by the Disneyland logo and even Tinker Bell.
Unlock the Magic with a Key to Disneyland
For an interactive twist, don’t miss the Key to Disneyland experience. Guests can visit nine themed lands and collect digital unlocks at special lock stations. Complete all nine, and you’ll earn a surprise commemorative pin—each one a mystery until revealed!
Medallion Magic and More to Come
Collectors will want to track the 70 new collectible medallions debuting throughout the resort. Available individually or in bundled sets, these medallions feature characters, attractions, and anniversary icons. Expect rotating styles and surprise releases.
How to Shop the Disneyland 70th Merch
Can’t make it to the park? No problem! Select items are available now at Elias & Co., World of Disney, and Emporium at Disneyland Resort. You’ll also find featured merchandise on DisneyStore.com with more drops coming throughout the year.
And don’t forget—on June 16, the highly anticipated Castle Collection launches online. Bookmark it now and stay ready.